Organization Name – Mavia

Category – Experiences

About

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Heroes of Mavia is a blockchain-based mobile strategy game developed by Skrice Studios in Hanoi, Vietnam, and launched globally in January 2024. The game follows the Clash of Clans design template — base building, resource management, army training, player-versus-player raids — with a MAVIA token on Ethereum and a Ruby staking and liquidity mechanism introduced in Phase 2 in mid-2024. The project achieved over one million downloads shortly after launch. A Cyberscope audit has been completed. The project attracted a 430% token spike covered by Decrypt. The total audience of 642,000 is one… of the largest in the Day 11 batch.

Growth at this scale in Web3 gaming raises a specific analytical question: what is the source of the initial retention spike, and is it sustainable once the speculative layer resolves? Clash of Clans’ growth loop is well-understood — the game’s mechanics create genuine addiction through incremental base-building progression and social competition, both of which are independent of any financial return. Heroes of Mavia inherits that design template, which is the project’s most credible retention bet. If players are playing because they genuinely enjoy the base-building mechanics, the token price volatility is a sideshow. If they are playing primarily because of token return expectations, the user base is speculators using a game as an interface, and their behaviour after the first major price correction will look different.

The KOL footprint for a project with 642,000 total audience and a Decrypt-covered token event is substantial. The dynamics of influencer-driven audience acquisition in Web3 are examined in our Web3 KOL mirage analysis — the piece is directly applicable to evaluating how much of Mavia’s audience was organically converted versus influencer-referred. The VBTS of 9.08 at the 50th percentile and MES of 27.84 at the 48th percentile (trust Medium) are above-median signals. Only one team member has been named publicly, which is an information gap for a project at this scale. Heroes of Mavia is Unverified under VaaSBlock’s RMA framework. The game template is sound and the launch metrics are real; the sustainability of both the player base and the token economics requires monitoring over a full market cycle. Read More